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Why You Should Stop Worrying About Your Competitors

Last week I had a conference call with another author in the small business space. By all accounts, we are direct competitors. But you know what? Neither of us cares about that. Instead we’ve decided...

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Customers Rule: How Delivering Dazzling Customer Service Can Grow Your Business

Though I wrote this post, it is sponsored by Visa Business (details below). We appreciate Visa’s commitment to supporting the small business community! Before I became an entrepreneur in 2003, I spent...

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Quick and Easy Social Media Cheat Sheet

Recently I was asked to give a short talk on social media with a local business group. Since I didn’t have a lot of time for a formal presentation, I put together a quick social media cheat sheet and...

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Small Business Hiring Strategies: Best Practices for Building a Team and...

Thanks very much to Visa Business for sponsoring this post! As a small business owner, you will inevitably find that your plate overflows with responsibilities. When that happens, it’s time to expand...

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5 Ways to Turn Client Questions into Gold

Are you paying attention to the questions your clients and prospects ask you? If not, you are missing some big opportunities. Those questions hold the key to bigger revenues. When you find yourself...

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Lessons Learned from 10 Years of Entrepreneurship (and Why I’ll Never Return...

Big thanks to Visa for sponsoring this post! It was ten years ago this month that I left my Silicon Valley job behind to pursue my entrepreneurial dreams. I’ll never forget the last time I drove away...

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Get Paid for Writing: List of Websites That Pay for Content

There are an increasing number of websites that allow contributors to earn money from contributing content. These can generate additional exposure for users and their content while also generating...

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How to Overcome the Isolation of Working at Home

Recently two of my clients mentioned how isolated they feel working at home, and I began remembering back to what that felt like in my early years as an entrepreneur. There were days when I desperately...

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New Presentation Slide Deck: Own Your Niche on the Internet and Beyond

This has been one of my most popular presentations over the last year and I recently updated the slide deck (which you can view below). If you know of a business conference or event where I should come...

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Increase Website Traffic: Incorporate Photos and Videos

Photos and videos create visual appeal on your website. From before and after photos and video demonstrations to images of your facilities and staff, there are many ways you can showcase your business...

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Publicity and the Media: Press Releases

The old standard for public relations (PR) is to send a press release. These days many authors use services such as PRWeb.com, a paid distribution service. However, the results you’ll see from online...

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How to Break Into Professional Speaking

The easiest way to get started with speaking is to reach out to local trade associations, charitable and service groups like Kiwanis and Rotary, schools, chambers of commerce, retirement communities,...

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3 Ways a Blog Benefits Your Business

The Best SEO You Can Get — A blog is essentially an online web diary, making it easy for you to add new content to your site on a regular basis and naturally improving SEO for your site. Remember,...

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8 Facebook Engagement Tips

Post new content daily, though only if you have something interesting to share! Posting for the sake of posting won’t inspire your audience. Never forget your niche audience. Everything you do should...

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5 Ways Credit Cards Can Help You Grow Your Business

(Big thanks to Visa Business for sponsoring this post!) You may not realize that credit cards can have a significant impact on the growth of your business. Following are the top five ways credit cards...

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Article Marketing: Repurpose, Reuse, Recycle

Make sure you reuse the articles that you submit to websites for publication. You can also submit articles to print publications. The major magazines at the checkout stands are difficult to break into...

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Google’s Authorship Program

IMAGE LICENSE: Creative Commons Google has a program known as authorship, which will display your name (byline) and photo in Google search results next to content that you write. This can be great for...

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Why I’m Proud to Be a Woman-Owned Business

Thanks to Visa Business for sponsoring this post! When I was first asked to write about being a woman business owner, I hesitated for a moment. The truth is that it’s not a topic I think about very...

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4 Ways to Leverage Google Alerts for Your Business

Google offers a lot of useful services and one of my favorites is Google Alerts: http://alerts.google.com. This free tool allows you to designate keywords and get notified via email when they are...

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Using Facebook Fan Pages

Many businesses view Facebook pages simply as online business cards, but they can be so much more. Smart companies use their pages to engage and build community. One company that does this really well...

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